Sometimes we write

In this section you will find some of our thoughts, opinions and insights on issues that we find interesting.

Ti presentiamo Donasemplice!
New visual identity, new website
Flutter: The Future of Cross-Platform Development
How travel changes with Apical
DovePasticcio: The innovative aggregator of pastry shops to find the best sweets in town
We have invested in a startup that innovates in the HR sector
eCommerce 2021: Italian shopping is increasingly digital
Flutter or React Native for app development: which one to choose in 2022?
Good design for the over 65s: how we designed the UGO app
The UX challenge for a smart and connected world
The intricate thing between XR and UX
glueglue named a Top User Experience Agency
The ranking list of banking system websites, according to their usability
Expert review vs Usability testing
What is the right optimization of the research experience?
All you need to know about the new SERP layout
B2B should be fun!
Storytelling: how to stay human in the world of Digital Change
10 questions to our forward-thinking SEO expert
Glueglue’s May recap
Zeplin: from email to collaborative prototyping
5 minutes a day can bring your creativity to the next level 
Flower burger branding – enjoy the best of both worlds
City branding: Tell me where, I’ll tell you why
12 questions to our razor-sharp Junior UX Designer
Why your logo doesn’t reflect you
New Website Design for Lanzavecchia + Wai studio
Summer at glueglue: changes and positive vibes
What is UX? To me, it’s like a movie
Have a look at our new playful stationery!
glueglue travels: best UX we had on vacation
Iconic brand of a classy biker
What you should know about Internet of Things in today’s world
What Italian food can teach you about your next project (UX)
Don’t make anonymous fonts get on your nerves
6 things to master in the New Year
e-commerce-human-touch-experience/
Make, People, Soul – How was our 2017?
Serrastore: SEO-oriented doors and windows
Reach goals faster by getting organized
My thoughts on remote working (8 tips)
Lacerba.io e-learning Italian platform for digital online courses
5 Timeless Tips for long Text Readability
Our design process for great User Experiences
The cryptic difference between UX and UI design
SUMMARY: Frequently Asked Questions on User Experience, UX Design process and the profession of a UX designer.
UX Open Space challenge
Why to do a SEO Audit for your website
9 questions to our stellar UX Designer
How to get into the leading accelerator for fashion startup
In-car User interfaces: who does it better?
How to increase conversions with 5 heat map tips
Video communication lessons from the woods
Are design frameworks killing web diversity?
7 questions to our powder freak developer
Referral spam
A margarita with glueglue
Juventus rebranding: many will follow soon
5 ways to inspire trust with your website

Our replies
to your questions

Apri o chiudi
Why choose glueglue?

We are a digital product agency with more than 10 years of experience and highly specialized skills in both design and development.
Over time, we have consolidated an agile and effective method to work best with all types of clients: from the start-up that needs some kind of support to the multinational corporation that wants to integrate a team with design and executive agility, our most appreciated peculiarity.
We are positioned in a medium-high market segment and are able to offer excellent value for money. Direct supervision by glueglue's founding partners of each project ensures the highest quality of service and finished product. We are on the top list of the best User Experience and digital product agencies on Clutch, the most widely used database of digital consulting agencies in the world.

Apri o chiudi
How does glueglue work and what are the areas of expertise?

We always start with a careful analysis of the customer's needs considering not only the product needs but also the medium and long-term business objectives.
As a first step, we often deal with the visual identity, evaluating the positioning by analyzing the competitor and identifying areas for improvement in terms of branding and image.
Then, we move on to the UX/UI area: we study the user experience of your product or service through a UX Review with 3 dedicated professionals to identify the points which it is necessary to act to improve the usability of the site or app examined.
In the following phase, we design the User Journey Map, i.e. the map of all the paths that the user follows, interacting with the product and the brand . Identifying all the contact points is of strategic importance in order to immerse ourselves in situations of real use and understand where value can really be created for the end user and therefore for the product.
We will then move on to the phase of creating the wireframes, with the sharing of an interactive prototype that will define the functionality and structure of each single page and interaction of the product.
Once the wireframes have been consolidated, we will move on to the design phase of the graphic interface, with attention paid to the smallest details in so as to ensure a positive and truly satisfying user experience.
At this point, our developers come into play for the implementation part. We use the most current technologies such as React, Flutter, Gatsby JS, Symfony, Node.JS and others to create products with high standards of quality and stability, working and pixel perfect.

Apri o chiudi
What distinguishes glueglue from other top design or product agencies?

To offer maximum value, the glueglue team works on a limited number of projects. In this way, our professionals can dedicate an uninterrupted focus to always obtain excellent results.
Each project is managed on the basis of precise deadlines and intermediate meetings with the client. We take care of the unique needs and potential of each product and consequently, each solution created is exclusive and highly customized.
Thanks to the experience of 10+ years in the digital sector, we have developed a successful method to achieve the highest goals in the areas that matter: strategy, design and development.

Apri o chiudi
Can you do web design?

We work on all types of digital products, from iOS and Android apps to webapps and complex platforms.
Furthermore, part of the team specializes in creating marketing websites, i.e. websites totally focused on promoting the product or services.

Apri o chiudi
Do you also do branding or should I look for another agency?

Being a full-service agency, we also offer branding services such as naming and logo design. Among the products we create for our customers, the brand guidelines stand out, i.e. the detailed guidelines document for the corporate image. We are totally comfortable working on existing guidelines or in collaboration with a branding agency.

Apri o chiudi
How much does it cost to entrust you with a digital project?

We like to always be as transparent as possible and we believe that talking openly about the budget is important to understand how to get added value from the partnership for both parties. Given this, since each customer has its own peculiarities and presents different challenges, we do not use a price list, but we invest time to understand the customer's reality well and provide a specific approach and an appropriate price.
Indicatively, the price of user experience and graphical interface design projects can vary in a range between €10,000 and €30,000, depending on various factors such as the client's needs and the complexity of the project.
The cost of the projects in area Branding is positioned between €5,000 and €15,000, always taking into account any possible peculiarities.
As regards the more technical part, the cost for the development of iOS and Android web and mobile apps ranges from €20,000 upwards .
Website development starts from a minimum of €10,000. Our average hourly rate for single consultations is €60 per hour.
If you want to get to know us better, you can schedule 30 minutes free by appointment.

Apri o chiudi
Do you also work with early stage startups, therefore with limited resources?

Of course, we love startups! Over time we have met many enlightened and highly talented entrepreneurs.
We have invested in some startups, preferring work for equity. Our experience has always been positive, contributing to the achievement of various rounds of investments for a total value of over 30 million Euros.

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