Learn programming from scratch in 6 months
Who is the company
Boolean is the new online platform to become a web developer from scratch. Students can follow online classroom in real time and also get one to one advice from experienced developers for a fast and effective training program.
What we did for them
We first reviewed their old logo, that didn’t reflected the new company spirit anymore. We focused on creating a more contemporary and fresh sign, starting from the typical ’01’ Boolean language code. The result was a custom font logotype characterized with an acid green paired to a more institutional blue.
As a second step for our collaboration we reviewed the website’s entire structure with the goal of redefining the main subscription funnel and optimize conversions. After a round of reviews with the Boolean team we then started to design the user interface of the new website with 2 different prototypes for desktop and mobile.
What we love about this job
As you may know, we love startups here at glueglue. That’s why we really enjoyed collaborating with the guys from Boolean innovating and improving people’s life with their brand new service. Getting a phone call from the company that informed us conversions were improved a lot by the redesign, really made us proud of the whole project.