Life is an exclusive journey

Since 1947, this Italian company has been redefining the style of travelers and creating highest quality products famous for their beauty and functionality. Rich in tradition and history, Alfredo Beretta values precision, excellence and attention to detail.

As a matter of fact, Alfredo Beretta bags are unique and represent the greatness of the Italian style. Actually, a typical Beretta product stands out for the exquisite level of detail and the smoothness of the leather.

 

 

 
 

What we did

On the whole, we redesigned the website following the mobile-first approach to provide the best user experience on all mobile devices. Bearing in mind the ROPO trend (Research Online, Purchase Offline), we added new sections to display the latest product collections and allow users to discover them without leaving the main page.

The best user experience for a new website

Anyway, in order to ensure a great user experience, we decided to  showcase the products leveraging a minimal but powerful layout. So that the pictures could speak for themselves.

During that time, we established a solid relationship with the people behind the brand. Most notably, we built a relationship based on trust and credibility. As a result, we did an additional photo shoot in Alfredo Beretta’s showroom in Milan.

 
 

What we love about this project

It was interesting to create a new website of such deluxe Italian brand while maintaining its classical and elegant style. This project is part of our long-lasting partnership and we really enjoy working with Alfredo Beretta as we share the same mindset aimed at bringing joy and comfort in people’s lives through meticulous and thorough work.