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Make, People, Soul – How was our 2017?

We decided to start a blog over a year ago right before our 10th birthday. Our first post aimed to introduce glueglue™ founders and each of them revealed their own expectation for the year to come. Has 2017 fulfilled all of them?

As 2017 is slowly reaching its deadline, let’s use it as an excuse for a bit of sentimentality and reflect on the past 12 months.

 

Matteo – MAKE

Uplifting to say “We made it”! There was a lot of making involved this year. We’ve created numerous projects that involve such initiatives like greenanblue or Pixelsniffer as well as UX&UI designs of Startup Architettura, Sfrecciando, LaClassica or Alfredo Beretta.

During heated discussions and meetings with clients, we made points, observations, suggestions, and plans. We’ve also made countless comments on Zeplin, Dropbox or Slack working on new ideas and designs.

We need to admit making mistakes too, but that also made us grow and learn.
Overall, we made a huge progress and always strove to make a difference! 😉

Fabian – PEOPLE

Who would’ve thought, but 2017 has also met that expectation! We got a new team member all the way from Poland.  Seeing our logo on her way to the university class, she decided to spontaneously contact us! Agata’s fresh mind and enthusiasm is a valuable asset to our team. Besides, we gotta speak more English now 🙂

Besides, It is a huge pleasure to watch the ongoing success of people with whom we collaborated. FlowerBurger, the first Italian vegan restaurant is expanding all over Italy and we’re really proud to see it growing.

By the same token, Miccone – the provider of Pavia’s unique specialty – has launched a new ambitious project to spread delicious Miccone sandwiches in London!

We also shared our knowledge and experience with sharp and innovative minds during the e-commerce lab organized by FTA and GrowITup empowering communities. The energy and synergy were unforgettable!

Antonia – SOUL

Even though we continuously aspire to progress and evolve, we always remember about putting a soul in everything we do. A lot of novelties have appeared this year but we remained loyal to our essence.

We’ve redefined our claim (Go Digital, Stay Human), came up with a special glueglue statement and stationery and launched our new website! We’ve also redesigned our studio interior (yeah the glass wall, we can’t stop talking about). As a matter of fact, while writing this rundown, our new swivel chairs have just arrived! Anyway, we didn’t get any spoilt and try to do our best every day keeping in mind glueglue’s set of values!

 

How was our 2017?

As much we’re happy to say all of these expectations came true, we need to admit that believing in the process was equally important. As reiterations, rounds of feedback and prototype cycles define our work, without a strong process we wouldn’t be where we are. Knowing that we roll up our sleeves and create a new list of expectations for 2018.

Our headquarters

Milano
Via Santa Marta 19/A, Milano
+39 02 829 40378
Paris
3 Rue Dangeau, Paris
+33 1 87 65 24 05

Our partners

We are the only Italian company partner of Google Flutter. Our partnerships and awards are the lifeblood of our work: from Stripe to Google, we choose excellence to guarantee continuous value to our customers.

Our replies
to your questions

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Why choose glueglue?

We are a digital product agency with over 10 years of experience and advanced expertise in design and development. We have refined an agile and effective method, suitable for both startups and large enterprises, ensuring execution speed and consistent quality. We position ourselves in the upper‑mid range of the market, offering excellent value for money. Every project is overseen directly by the founding partners to ensure outstanding results. We are among the top User Experience and digital product agencies on Clutch, the leading global database for digital consulting.

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How does glueglue work and what are your areas of expertise?

We start with an in‑depth needs analysis, considering product and business objectives in the medium to long term. We often begin with visual identity: we assess positioning, analyze competitors, and identify opportunities to improve brand and image. We then move to UX/UI: we conduct a professional UX Review to identify areas for intervention and improve the usability of the site or app. We design the User Journey Map, mapping all touchpoints to understand real use cases and where to create tangible value. We create wireframes and share an interactive prototype that defines the functionality, structure, and interactions of each page. Once the wireframes are consolidated, we refine the interface design in detail to ensure a pleasant and consistent experience. Finally, our developers implement the product with modern technologies such as React, Flutter, Symfony, Svelte, Node.js, and more, ensuring quality, stability, and pixel‑perfect results.

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What sets glueglue apart from other top design or product agencies?

We work on a limited number of projects to maintain constant focus and achieve excellent results. We manage each project with clear deadlines and regular meetings, building tailor‑made, truly customized solutions. With over 10 years of experience in digital, we apply a proven method that maximizes results in strategy, design, and development.

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Can you handle web design?

Yes. We work on iOS/Android apps, web apps, and complex platforms. A dedicated team also creates marketing websites, sites designed to effectively promote products or services.

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Do you also do branding or should I look for another agency?

We are a full‑service agency and offer branding services such as naming and logo design. We produce complete brand guidelines and work both on existing guidelines and in collaboration with other branding agencies.

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How much does it cost to entrust you with a digital project?

We believe in transparency: talking openly about budget helps create value for both sides. Every client has different needs, which is why we don’t use a fixed price list. Instead, we take the time to understand the context and propose a tailored approach with a fair, appropriate investment. Our UX/UI design projects start at €15,000, while branding engagements begin at €8,000. Mobile app development typically requires an investment starting from €40,000, web apps from €30,000, and websites from €15,000. Our average hourly rate for consulting is €70/hour.

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Do you also work with early‑stage startups, therefore with limited resources?

Absolutely yes: we love startups and often collaborate with talented entrepreneurs. We have invested in multiple ventures, favoring work for equity, contributing to funding rounds totaling over €30 million.

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