Travel occupies a significant part of daydreams when thinking about the New Normal. The epochal transition we are going through will lead us to new ways of experiencing travel and events.
Designing the post-pandemic future is the primary activity that involves all sectors. And this enthusiasm is already giving birth to small and big changes.
At glueglue, we are also going through this period with hope and determination. That's why we deeply care about innovative projects that can contribute concretely to the New Normal. Specifically, by combining our skills with the mission of our clients, we are motivated to generate a profoundly positive impact not only on business but also, and above all, on the community.
Entrepreneurs who want to generate significant change find authentic and reliable support in us.
The challenge of sustainable tourism
Tourism, which represents one of the most flourishing industries globally, has been exploring the sustainable model in recent years. Today, the need to protect the visited territories with a new awareness becomes even more crucial. In the context of travel, educating about respect for places and ecosystems promotes responsible behaviors. The balance lies precisely in the love for the territory.
Responsibility and sustainability are therefore the new faces of tourism that aspires to become increasingly ethical. Any predatory behavior, which we have known well over the years, is destined to be abandoned.
Only by distancing ourselves from a typically consumeristic perspective is it possible to rethink the concept of tourism. Thus, new experiences take shape because the needs of those who want to embark on a journey are changing. In this context, an increasingly vibrant niche of Travel Creators is successfully working to offer alternative and high-quality experiences.
Travel in 2021: Technology and Flexibility
The pandemic emergency is not over yet. In particular, people's movement is subject to a series of limitations and controls, necessary at this moment to limit the spread of infections. The good news is that the global vaccination campaign is gaining more speed. The hope of returning to travel soon is expressed in two trends. On the one hand, we have last-minute bookings, and on the other hand, we have bookings further in advance that target the beginning of 2022.
In this scenario, as expressed by Sole 24 Ore, it is essential to rely on digital solutions to make the services of the hospitality world safer and more efficient. As always, new needs encourage new ideas and ultimately represent the true drivers of innovation.
What Apical does for the Travel, Events, and Culture industry
We could define Apical as a hub for sustainable Creators. Every experience designed by Creators on Apical is intended to have a positive impact on social and environmental levels.
Sustainability, responsibility, and transformation are the values of this innovative Italian startup that, in just a few years, has captured the interest of partners and investors.
A very interesting aspect of the project is combining the element of gratitude with experiences in new places. Creating a bond of solidarity between guests and host communities through mechanisms of donations, volunteer activities, and support for the local economy adds deep value to travel, understood as the discovery and exploration of the environment, but also of oneself. From each experience, one returns slightly changed, and this adds a small piece of growth to every human's life.
Apical is a comprehensive platform that provides Travel & Experience Creators with a range of advanced tools to create a highly professional product quickly and easily.
From e-commerce to the back office to the booking system, we have optimized every detail. The goal is to ensure excellent service to Creators and customers who purchase extraordinary experiences.
A final mention should be dedicated to this rapidly expanding new world of Creators. Among experience creators, in addition to tour operators, there are event managers, property managers, coaches, destination managers, and more. There are also brands, associations, and new communities. Creating meaningful, memorable, and sustainable experiences with Apical is within reach for anyone who wants to offer a truly different and better product.
