Projects

Medicines delivered to your home, in the blink of an eye

1000 Farmacie
Project Farmaci a domicilio, in un batter d'occhio

Company Bio

1000 Farmacie is an Italian startup in the field of pharma e-commerce, a leading player in the online sale of over-the-counter medicines. Now expanding with the launch of a home delivery service for prescription drugs.

What they asked

We were approached by the 1000 Farmacie team to collaborate on creating the pharma delivery platform in all its aspects, focusing particularly on the following activities:

👉 Thoroughly defining user flows to determine the best user retention strategy.

👉 Designing a user experience that allows for a fully personalized yet simple and intuitive web app usage.

👉 Crafting a user interface that combines their professional style with a fresher and more innovative language, following the provided branding guidelines.

What we did

Our work revolved around several key activities, starting with comprehensive UX benchmark research to understand the current state of pharma delivery platforms in the market.

This phase provided insights into best practices and existing solutions. We defined two main user flows for effective user retention during the onboarding phase.

In the initial phase, we focused on creating an engaging experience, emphasizing key elements like the section dedicated to the first free delivery ticket. We designed this section with a friendly and light-hearted textual and visual language to foster a sense of welcome and encourage users to take advantage of the offer. The playful design and communication tone helped establish a positive and welcoming atmosphere, fostering trust with the users.

After achieving promising results in the initial phase, we progressed to organizing and visualizing the user experience within the application. Using wireframes as a starting point, we iteratively defined the new product structure, paying close attention to element architecture and hierarchy for an intuitive and consistent user flow. We developed a fully interactive prototype using Figma to simulate various selected use cases, ensuring timely feedback and targeted modifications to ensure a highly satisfactory overall experience.

Following the functional structure of the applications, we focused on creating the graphical interface, leveraging existing branding guidelines to modernize the visual language. The result was a captivating platform designed to capture user attention. Thanks to 1000 Farmacie, receiving medicines at home has become an innovative and straightforward experience.

Our headquarters

Milano
Via Santa Marta 19/A, Milano
+39 02 829 40378
Paris
3 Rue Dangeau, Paris
+33 1 87 65 24 05

Our partners

We are the only Italian company partner of Google Flutter. Our partnerships and awards are the lifeblood of our work: from Stripe to Google, we choose excellence to guarantee continuous value to our customers.

Our replies
to your questions

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Why choose glueglue?

We are a digital product agency with over 10 years of experience and advanced expertise in design and development. We have refined an agile and effective method, suitable for both startups and large enterprises, ensuring execution speed and consistent quality. We position ourselves in the upper‑mid range of the market, offering excellent value for money. Every project is overseen directly by the founding partners to ensure outstanding results. We are among the top User Experience and digital product agencies on Clutch, the leading global database for digital consulting.

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How does glueglue work and what are your areas of expertise?

We start with an in‑depth needs analysis, considering product and business objectives in the medium to long term. We often begin with visual identity: we assess positioning, analyze competitors, and identify opportunities to improve brand and image. We then move to UX/UI: we conduct a professional UX Review to identify areas for intervention and improve the usability of the site or app. We design the User Journey Map, mapping all touchpoints to understand real use cases and where to create tangible value. We create wireframes and share an interactive prototype that defines the functionality, structure, and interactions of each page. Once the wireframes are consolidated, we refine the interface design in detail to ensure a pleasant and consistent experience. Finally, our developers implement the product with modern technologies such as React, Flutter, Symfony, Svelte, Node.js, and more, ensuring quality, stability, and pixel‑perfect results.

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What sets glueglue apart from other top design or product agencies?

We work on a limited number of projects to maintain constant focus and achieve excellent results. We manage each project with clear deadlines and regular meetings, building tailor‑made, truly customized solutions. With over 10 years of experience in digital, we apply a proven method that maximizes results in strategy, design, and development.

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Can you handle web design?

Yes. We work on iOS/Android apps, web apps, and complex platforms. A dedicated team also creates marketing websites, sites designed to effectively promote products or services.

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Do you also do branding or should I look for another agency?

We are a full‑service agency and offer branding services such as naming and logo design. We produce complete brand guidelines and work both on existing guidelines and in collaboration with other branding agencies.

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How much does it cost to entrust you with a digital project?

We believe in transparency: talking openly about budget helps create value for both sides. Every client has different needs, which is why we don’t use a fixed price list. Instead, we take the time to understand the context and propose a tailored approach with a fair, appropriate investment. Our UX/UI design projects start at €15,000, while branding engagements begin at €8,000. Mobile app development typically requires an investment starting from €40,000, web apps from €30,000, and websites from €15,000. Our average hourly rate for consulting is €70/hour.

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Do you also work with early‑stage startups, therefore with limited resources?

Absolutely yes: we love startups and often collaborate with talented entrepreneurs. We have invested in multiple ventures, favoring work for equity, contributing to funding rounds totaling over €30 million.

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